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- Apr 25, 2024
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Mahindra has announced more details about the Alturas G4 in the runup to its launch on 24 November 2018. Mahindra has stated that the Alturas G4 will be priced in the Rs 30 lakh+ SUV segment, which should put it up against the Mitsubishi Outlander and the Skoda Kodiaq and completely gloss over the popular Ford Endeavour and the Toyota Fortuner.
Other details about the flagship SUV have been revealed which includes:
Apart from the high-end experience which potential customers of the Alturas G4 will enjoy at the special dealerships inside Mahindra’s ‘World of SUVs’ setup, they can also expect a different experience due to two things. Each customer will get a dedicated relationship manager who knows them and their car more personally and a Purple Club+ loyalty program which promises discounts on every interaction between the customer and the brand, and some potential, yet unannounced brand building exercises.
Mahindra is expected to keep revealing details from time to time till it launches the Alturas G4. Stay tuned.
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